City Council to Consider Changes to Tourism Regina Governance
On November 8, 2023, Regina City Council will consider a request, unanimously approved by the Regina Exhibition Association Limited (REAL) Board of Directors on October 5, to end REAL’s oversight of Tourism Regina. In tandem with REAL’s request, City Administration is recommending that Council approve transitioning Tourism Regina’s responsibilities to the City of Regina.
“The amenities and operations of REAL are core to the success of the visitor economy,” said Wayne Morsky, Chair, REAL Board of Directors. “However, it is the position of the Board of Directors that the transition of Tourism Regina from within REAL is the best path forward to ensure the success of both organizations and the overall growth of tourism in Regina.”
"Tourism Regina plays an essential role in the vibrancy and economic prosperity of our community,” said Niki Anderson, City Manager. “Should City Council agree with REAL’s request, City Administration is prepared to accept responsibility for Regina’s destination marketing portfolio. The combination of communications and marketing expertise from both organizations would help facilitate a smooth transition and, longer-term, provide synergies to refresh and revitalize the work of Tourism Regina.”
Tourism Regina staff have been notified of REAL’s request of City Council, and City Administration’s recommendation. Operational details regarding the organization’s possible transition from REAL to the City of Regina cannot be established until Council considers REAL’s request and City Administration’s recommendation. At this time, REAL continues to ensure Tourism Regina delivers on its mandate to drive the visitor economy.
Pending Council approval, City Administration is committed to leading a respectful transition in consultation with REAL and with stakeholders directly and indirectly affected by the mandate and work of Tourism Regina. Administration is recommending the proposed transition from REAL to the City of Regina would be complete by December 31, 2023.
Administration’s report to Council on this matter will be made publicly available on Regina.ca as part of the agenda package for the regularly scheduled City Council meeting on November 8, 2023. To respect Council’s pending decision on this matter, City Administration will refrain from making additional public comments at this time.